The microsite, launched with Blizzard Entertainment, allows users to browse a collection of virtual homes created by "World ...

In my last column, I focused on the power of online video in a solution provider's overall marketing strategy. This month, I examine a second vehicle to include in your marketing strategy: microsites.

Italian fashion label Prada is expanding the audience of its London exhibit at Harrods with a microsite dedicated to past campaigns. Prada’s Pradasphere microsite provides both multimedia from the ...

Amine is a tech entrepreneur and writer. He is currently the CMO at Regal Assets and CEO at IronMonk Solutions. Today's digital world is loaded with distractions, noise and fancy bells and whistles.

Microsites can be beautiful and smart and funny. They can also be messy, confusing and frustrating. Especially from an SEO perspective. For the purpose of this article, let’s just agree that a ...

These days marketers are looking at social media sites for ways to reach consumers. The number of users on sites like Facebook and MySpace are staggering, the opportunities huge for a company to ...

The microsite, launched with Blizzard Entertainment, allows users to browse a collection of virtual homes created by "World of Warcraft" players ahead of the game's upcoming expansion, "Midnight." ...