Storytelling isn’t a marketing trick - it’s how humans think. Inspired by The Storytelling Animal by Jonathan Gottschall, this article outlines 10 practical storytelling principles startup founders ...

Digital storytelling has become a defining force in entrepreneurship. This is the practice of using digital media, video, audio, visuals, social platforms, and interactive content to share compelling ...

Of all the social media platforms we engage with daily, few are intentionally designed to foreground the beauty and depth of storytelling. Yet storytelling remains one of humanity's oldest ...

Storytelling is not just a tool, it's a potent strategy that breathes life into a brand and creates emotional connections with customers. It's about humanizing a brand, presenting it as more than just ...

After almost a decade of hands-on workshops and ongoing research, educators share the power of digital storytelling as an approach that makes learning more personal, emotional, and impactful Antonia ...

Digital storytelling merges conventional narrative techniques with digital multimedia tools to create engaging, didactic experiences across educational and health contexts. In educational settings, it ...

This week is the Society for Storytelling’s 15th annual National Storytelling Week. Events to mark this promotion of the oral tradition of storytelling take place in schools, museums, bookshops and ...

When thinking about industries with the most innovative customer experience activations, retail and entertainment are top of mind. Whether it’s transforming a favorite clothing store into a vintage ...